Execute a lookalike search

Learn how to execute Lookalike searches that locate brand impersonation infrastructure..

Validin’s Lookalike search identifies domains that are visually or structurally similar to a specified keyword or domain. This feature helps analysts detect typosquatting, impersonation attempts, and related DNS infrastructure.

Prerequisites

Make sure you have:

  • A Validin Professional or Enterprise account
  • A keyword, brand name, or domain to search for

Execute a lookalike search

  1. Select Lookalikes from the left navigation menu.
  2. Enter a search term, keyword, domain, or regex pattern.
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Regex searches

To search using regex, wrap the pattern in two forward slashes, e.g.: /[0-9a-z]+/

  1. Configure Search Filters:

Filter

Description

Notes

Excluded Domains

Excludes false-positive domains

Enter comma-separated list (e.g. ups.com, usaa.com)

Limit

Maximum number of domains returned

Higher values use up more results allocation

Lookback (days)

Limit results to a timeframe

Range: up to 180 (default: 90)

Maximum Similarity

How closely a result must match the input

Range: 0-4 using the Levenshtein distance

Depth

Domain depth to include in the search

  • Labels (e2LDs): example[.]com
  • Subdomains (e3LDs): shop.example[.]com
  • FQDNs (any depth): a.b.c.example[.]com
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Exclude trusted infrastructure

To narrow your search and cut down on platform usage, specify your organization or supply chain's trusted domains in the Excluded Domains field to eliminate false-positive results.

  1. Click Search


What’s Next

Dive into the results of your Lookalike Search...